Once You Go Visual, You Never Go Back
We have a winner! The gloves are off and images trump blocks of text hands down. Enter the dawning of the new image-sphere as original visual content “floats like a butterfly, stings like a bee” when it comes to likes, shares, and driving online traffic. Research reveals levels of engagement are much higher when images dominate social media marketing (receiving 53% more likes on Facebook alone), so why fight it? ANSWER: You shouldn’t.